With Supply Chain by Amazon, Amazon will pick up inventory from manufacturing facilities around the world, ship it across borders, handle customs clearance and ground transportation, store inventory in bulk, manage replenishment across Amazon and other sales channels, and deliver directly to customers-all without sellers having to worry about managing their supply chain. Over the years, we’ve released services that provide some of these broader supply chain capabilities, and now, we’re taking that support to the next level with a complete, end-to-end solution that will help sellers through their entire supply chain and across all their sales channels, including online and physical stores. This process has also become increasingly complex and unpredictable for sellers, requiring them to invest significant amounts of time and resources to manage their supply chain. While FBA significantly simplified one aspect of the supply chain process, the product journey starts much earlier than fulfillment-often starting with manufacturing. This includes 300 million unique products that are available with fast, free shipping, driving tremendous value for both customers and sellers. Prime members at the fastest speeds ever. As a result, Amazon is now delivering the largest selection of products to U.S. Since the early days, FBA has become a very valuable service for our selling partners, offering a fast and reliable fulfillment service that is, on average, 70% less expensive than other fulfillment services. Second, FBA offers our selling partners a simple solution to an often cumbersome and challenging process-it’s operationally intensive to receive an order, find the product, package it, drop it off for delivery, provide customer support, and handle returns-and do all of that quickly and reliably. FBA allowed us to pick, pack, and ship sellers’ products with faster speeds and better reliability, and customers loved this. First, customers love having access to more and more products that they could get delivered quickly and reliably. In 2006, we started the journey to support our selling partners with their fulfillment needs with the creation of Fulfillment by Amazon (FBA). Let’s take a quick step back to talk about how we got to this exciting moment.
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